WEEK THREE ESSAY (Answer All. Submit as a single file.)
Suppose the management of the First National Bank of New York decides that it needs to expand its fee-income generating services. Among the services the bank is considering adding to its service menu are investment banking, the brokerage of mutual funds, stocks, bonds and annuities, sales of life and casualty insurance policies, and offering personal and commercial trust services.
1)Describe as many potential advantages as you can that might come to First National as a result of adding these services to its menu.
2)What potential disadvantages might the bank encounter from selling these fee-generating services?
3)Are there risks to the bank from developing and offering services such as these? If so, what are some ways to lower the bank’s risk exposure from offering these new services?
4)What might happen to the size and volatility of revenues, expenses and profitability from selling fee-based services like those mentioned above?
Document your writing with proper APA style, using frequent in-text citations and an APA format reference list with multiple sources.
Organize your essay using an appropriate title and descriptive headings and subheadings to indicate which questions you are addressing.
Post essay to the link above as a single MS Word Attachment by Sunday at 11:59 PM eastern Time.